Client
Internal
At RS, we turned a traditional summer greeting into a visual and sensory experience. Three craft beer labels, each driven by mood, flavor, and playful type. Because sometimes brand design start with a cold one.
At RS, we turned a traditional summer greeting into a visual and sensory experience. Three craft beer labels, each driven by mood, flavor, and playful type. Because sometimes brand design start with a cold one.
Challenge
We wanted to go beyond the typical corporate gift and deliver something that was both thoughtful and a little cheeky. Not just beer, but a celebration, a brand expression, and a living example of how tradition can evolve through thoughtful design.
Challenge
We wanted to go beyond the typical corporate gift and deliver something that was both thoughtful and a little cheeky. Not just beer, but a celebration, a brand expression, and a living example of how tradition can evolve through thoughtful design.
Make the Brand Work
Three unique labels, inspired by mood, flavor profile, and RS’s signature typographic play. A tactile, thoughtful gesture that brought seasonal greetings off the page and into the hands of people (and other beer loving creatures). Partnered with Kunisawa Brewing Co.
Make the Brand Work
Three unique labels, inspired by mood, flavor profile, and RS’s signature typographic play. A tactile, thoughtful gesture that brought seasonal greetings off the page and into the hands of people (and other beer loving creatures). Partnered with Kunisawa Brewing Co.
